Veloce Media Group, a multi-pillared gaming and sports media group, is launching its Utility and Governance token, VEXT, exclusively on ByBit, a top three global crypto exchange, on September 4, 2023. The token will empower holders to become part of the Veloce ecosystem, which will have substantial influence over decentralized assets within the Veloce Media Group, encompassing its multiple gaming and real-world teams, creators, leagues, and content. Veloce has collaborated with Polygon Labs, an international software development company building Ethereum scaling architecture, to facilitate swift, cost-effective, and secure transactions across the Polygon protocols. Veloce Media Group CEO, Rupert Svendsen-Cook, and Mike Blank, COO at Polygon Labs, will be on stage at Korea Blockchain Week to talk about the VEXT integration with Polygon. VEXT’s launch brings an evolving user experience with voting and proposal features, 6 gamified staking pools, integrated games and will evolve the platform to offer product and merchandise privileges, token holder event access, with interoperability across all features. Rupert Svendsen-Cook, Chief Executive Officer at Veloce Media Group, said: “To build the first decentralised global sporting group and ultimately evolve our entire ecosystem into Web3, we needed the ultimate blockchain architecture – the Polygon blockchain is exactly that. Leveraging the Polygon protocols combined with our incredibly engaged community and utility will be a formidable combination for the industry.” Aishwary Gupta, Head of Payments & Fintech at Polygon Labs, said: “We are thrilled by Veloce’s decision to harness the power of the Polygon blockchain for their visionary Web3 project. Their ambition for the future of sports and gaming is truly inspiring. As Veloce continues to be a pioneer, we eagerly anticipate the seamless integration of their well-established Web2 community into the thriving Polygon ecosystem.” Veloce Media Group, founded in 2018, is headquartered in London and has so far attracted over 35 million subscribers and nearly one billion monthly views with a focus on esports, gaming, purpose-driven motorsport, and Web3. Veloce is partnered with a number of high-profile teams from across the globe, running multiple gaming and esports team operations, including Mercedes AMG, Ferrari, McLaren, and Yas Heat. JV sub-brands, including Lando Norris’ gaming and lifestyle brand Quadrant, make up another key aspect of Veloce’s vast global network.

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Information	Details
Geography	Europe
Countries	🇬🇧 🇮🇹 🇫🇷
Sentiment	positive
Relevance Score	8
People	Rupert Svendsen-Cook, Lando Norris, Mike Blank, Aishwary Gupta
Companies	PrimeXBT, Polygon Labs, Veloce Media Group, Binance, ByBit
Currencies	Veloce, Polygon, Ethereum, Binance USD, Bitcoin
Securities	None