Binance, the world’s largest exchange, has launched a new domain for United Kingdom users in compliance with the incoming financial promotions rules of the island nation. The new rules, announced by the UK’s Financial Conduct Authority (FCA) in June, are designed to ensure that all potential investors understand the risks that come with dealing with digital assets. The new domain, www.binance.com/en-GB, will provide access to products and services that are in compliance with the incoming marketing regulations, such as fiat and crypto deposits and withdrawals, spot trading, margin trading, Binance pay, and crypto loans. Certain Binance services, such as the Binance gift cards, academy, research, and feed features, as well as referral bonuses, will be inaccessible to UK users. Binance has also partnered with Rebuildingssociety.com Limited, an FCA-registered promotions firm that will approve all of the exchange’s marketing and promotional material. The FCA has outlined legal routes for communicating financial promotions to UK consumers, one of which is promotions approved by an authorized person as recognized by the FCA handbook. Meanwhile, the European Securities and Market Authority (ESMA) has released the second consultation paper for the Market in Crypto Assets (MiCA) regulations as it seeks feedback from all members of the crypto industry. The MiCA regulations are expected to be adopted by all member states of the European Union upon launch in 2024.

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Information	Details
Geography	Europe
Countries	🇬🇧 🇫🇷
Sentiment	neutral
Relevance Score	8
People	European Commission., Financial Conduct Authority, European Securities and Market Authority, Rebuildingssociety.com Limited, CZ Binance
Companies	European Commission, Financial Conduct Authority (FCA), Binance, Rebuildingssociety.com Limited, European Securities and Market Authority (ESMA)
Currencies	None
Securities	None