France has taken a step towards licensing financial influencers by introducing a non-obligatory Responsible Influence Certificate. The certificate, which has been in existence since 2021, requires influencers to pass a 25-question multiple-choice test with a minimum of 75% correct answers. The course covers a range of investment products, including equities, bonds, ETFs, funds, derivatives, wine, and crypto-assets.In May 2023, the French Senate approved an amendment allowing registered cryptocurrency companies to hire social media influencers for advertising and promotional purposes. In contrast, the United Kingdom has warned influencers that their promotions could be an offense punishable by up to two years in jail, an unlimited fine, or both. The European Consumer Organisation is lobbying for a total prohibition on advertising crypto for influencers.
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Information |
Details |
Geography |
Europe |
Countries |
🇫🇷 🇬🇧 |
Sentiment |
neutral |
Relevance Score |
9 |
People |
None |
Companies |
Murakami exhibition, Autorité des Marchés Financiers (AMF), European Consumer Organisation, French Senate, Autorité de Régulation Professionnelle de la Publicité (ARPP) |
Currencies |
British Pound, Ethereum, Euro, Bitcoin |
Securities |
None |